When Two Co-CEOs Share One Scorecard

Two names on the door can work. Two private scorecards cannot. Most co-CEO pain is not chemistry. It is a board that wanted both people and refused to say who owns cash, people, and the external voice.
Coach the structure first. Personality work without a card is counselling.
Write the card in public
One page, shared with the chair: revenue, cash, risk, and the two or three operating metrics both will be judged on. If each co-CEO has a private dashboard, you already have two companies.
See How CFOs and CEOs talk past each other on capital allocation if finance is the silent third. See Executive Coaching Ethics & Confidentiality before one coach works with both.
Decision rights that prevent theatre
| Domain | One owner | Shared | Tie-break |
|---|---|---|---|
| External voice | Named spokesperson | Major announcements | Chair |
| Capital above a line | Named owner | Below-line ordinary spend | Board |
| Hiring of direct reports | Split by function | The other is informed | Chair if blocked |
| Firing in ExCo | The people owner | Both hear it first | Chair |
| Product bets | Product owner | Cash owner can stop | Written kill rule |
When to unwind the model
Unwind it when the organisation starts routing around one of them, when the chair becomes a weekly referee, or when customers ask who is really in charge. That is a succession problem. Use Succession-Planning Coaching.
To start a confidential conversation, continue on LinusMurphy.com.

